Hans Hopma

Hans Hopma is an experienced professional with a strong background in product portfolio management and international business development. Currently serving as the Global Head of Product Portfolio at Royal Boon Edam International B.V. since February 2011, Hans ensures alignment between product strategies and project execution. Previous roles include Sr. Business Development Manager and Export & Marketing Manager at the same company, where responsibilities encompassed driving revenue growth and establishing corporate brand identity. Earlier career experiences include managerial positions at K-Swiss, Adidas Group, and Reebok Europe BV, focusing on operations, merchandising, and export strategies. Hans holds a Bachelor's degree in Commerce from Amsterdam University of Applied Sciences and a Prop. degree in Psychology from Vrije Universiteit Amsterdam.