Mouna Ouaratou is an experienced marketing professional with extensive expertise in strategic brand management and user marketing across Africa. Currently serving as the Global Marketing Strategy / GT Strategic Brand Manager at Bosch since April 2024, Mouna has previously held significant roles at Bosch Africa, VIVO ENERGY, and Shell. Mouna’s career spans over two decades, focusing on developing and implementing marketing strategies in both B2B and B2C sectors, driving brand awareness, market share, and profitability. Key achievements include enhancing lubricants profitability in North Africa and successfully increasing the Shell Rimula brand preference. Mouna holds an Executive MBA from École des Ponts Business School and a marketing degree from Institut Supérieur de Commerce et d'Administration des Entreprises.
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