Karen Paz

Karen Paz is an experienced marketing professional currently serving as the Global Community Lead for Smart Factory Logistics at Bossard Group since September 2020, where responsibilities include content creation, global campaigns, and aligning business units with loyalty initiatives. Previous roles include coordinating marketing and communications at Social Trendsetters, where Karen managed social media profiles and utilized marketing tools like SEO and Google Analytics. Earlier experience spans human resources internships at SERIKAT, banking as a teller at Banco de Crédito BCP, and duties as an insurance agent and administrative assistant. Karen holds an MSc in Business Administration with a focus on Online Business and Marketing from Lucerne University of Applied Sciences and Arts and has completed multiple degrees in human resources and business management.