Francisco José Barbosa de Oliveira

Francisco José Barbosa de Oliveira is a seasoned professional with extensive experience in agribusiness, marketing, and business development. Currently serving as the Chief Experience Officer at BovControl since May 2019, Francisco also held roles such as Chief Operating Officer and Sales & Business Development Director, focusing on digitizing livestock information through a validated Software as a Service (SaaS) model. Previously, as an Agribusiness Relationship Manager at BI&P, responsibilities included planning commercial operations and managing customer portfolios in Ribeirão Preto. Francisco's career also includes roles such as Livestock Executive Manager and Auctions Commercial Manager at Canal Rural Produções, where management of livestock commercialization through innovative communication strategies was key. Educational credentials include a Certificate in Marketing Management from Insper and degrees in Social Communication and Economics from FAAP.