Shannon Robinson

Vp, Brand Experience at Brand Momentum

Shannon Robinson has a diverse work experience spanning various industries and roles. Starting in 2007, Shannon worked as a Market Development Administrative Assistant at Deloitte & Touche. In 2009, they transitioned to a role as an Event Promotions Assistant at Wilfrid Laurier University, where they organized promotions for sporting events and served as a live host. Shannon then worked as an Associate in Social Media and Digital Communications at TD Bank from 2010-2011, where they managed social media interactions and trained personnel. They continued their career at Algonquin College in 2011 as an Event Promotions Assistant. In the same year, Shannon also worked as an Intern in Game Day Operations/Media Runner for the Ottawa Senators, assisting with game day activities and special guest coordination. From 2011-2012, Shannon served as the Manager of Social Media, Game Day Promotions, and Events for the Ottawa Fury, where they developed content for social media channels and organized various game day events. In 2012, Shannon joined LAUNCH! as a Project Coordinator and later became a Promotional Representative. From 2014-2021, Shannon worked at Mosaic North America in multiple roles including Project Manager, Account Manager, Senior Account Manager, and Director of Client Services. Currently, Shannon is employed at Brand Momentum, starting as the Director of Client Services and Integration in 2021 and later transitioning to the Vice President of Brand Experience in 2023.

Shannon Robinson attended Appleby College from 2001 to 2006. They then went on to pursue a Bachelor of Arts degree in Honours Communication from Wilfrid Laurier University, which they completed from 2006 to 2010. Additionally, Shannon completed a Post Graduate degree in Sports Business Management from Algonquin College of Applied Arts and Technology in the year 2012.

Links

Previous companies

TD Bank Group logo
Wilfrid Laurier University logo
Deloitte logo

Timeline

  • Vp, Brand Experience

    January, 2023 - present

  • Director, Client Services And Integration

    September, 2021