Brand USA
Cassady Bailey has had a diverse work experience. Starting in 2009, Cassady worked as a Sportsbook Writer at Treasure Island Resort & Casino until 2011. In 2012, Cassady joined the U.S. Travel Association as a Partnership Council Intern for nine months before transitioning to Brand USA. At Brand USA, Cassady held various roles, starting as a Business Development Assistant in 2012 and moving up to become a Partnership Representative in 2013, Manager of Partner Services in 2014, Director of Partner Services in 2015, and Senior Director of Partner Engagement & Planning in 2018. Currently, Cassady serves as the Vice President of Partner Engagement + Marketing at Brand USA.
Cassady Bailey completed a BA in History from West Virginia University, between the years 2002 and 2005. Following that, Cassady pursued a Masters of Tourism Administration with a focus on Sustainable Destination Management at The George Washington University, from 2011 to 2012.
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Brand USA
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Our mission is to increase international visitation to the USA in order to fuel the U.S. economy and enhance the image of the United States worldwide. Established by the Travel Promotion Act of 2009, we are the nation’s first public-private partnership to promote the United States as a premier travel destination and to communicate U.S. travel policies and procedures to worldwide travelers. For industry or partner information, visit TheBrandUSA.com.