Benjamin Rhatigan

Leading strategy and content creation from BrandCulture’s Barcelona office, Benjamin analyzes, synthesizes and transforms new marketing and brand insights into results.

Benjamin brings more than a decade of experience in strategy work with a focus on tech organizations, and has previously served in leadership roles at Telefonica Digital, Infosys and the strategy consultancies Delta Partners Group and THR Tourism Industry Advisors. Benjamin has also developed a specialty in organizational culture as an expression of brand, studying and activating how employees and management shape, mold and advance an organization's identity, culture and performance. Benjamin also stays abreast of upcoming new trends in tech, writing about and reporting on conferences including the Mobile World Congress in Barcelona and CES in Las Vegas.

Originally from New York, Benjamin has spent the majority of his career internationally, from China to Nigeria to Saudi Arabia. He earned a BA in English from Wesleyan University, and a bilingual (Spanish-English) MBA from the ESADE business school in Barcelona.