Shirley Shadur

Shirley Shadur is a seasoned executive in strategic consulting with extensive experience in oncology brand strategy. Currently serving as Vice President of Strategic Consulting at Branding Science Group, Shirley leads cross-functional projects, optimizes brand strategies across product lifecycles, and enhances brand equity in competitive markets. Previous roles include Senior Director of Strategy at Fishawack Health and Director of Strategy at Dudnyk, where Shirley successfully positioned oncology brands and orchestrated cohesive brand narratives. Additional experience spans business development at TrialJectory and marketing strategy management at Teva Pharmaceuticals, demonstrating a strong track record in launching and positioning oncology and rare disease products. Shirley holds an MBA from Fox School of Business, Temple University, and a B.Sc. in Biochemistry and Food Science from The Hebrew University of Jerusalem.