Helen Baptist

Helen Baptist is the Chief Strategy & Marketing Officer at Brandmuscle. Helen has over 20 years of experience in sales, marketing, and customer success.

Helen previously served as the Chief Customer Officer at ItemMaster, where they were responsible for the company's GTM strategy, sales, sales ops, marketing, and customer success. During their time at ItemMaster, they achieved 84% revenue growth YOY and a 64pt improvement in NPS.

Before that, Helen was the SVP Marketing & Partnerships at Fishbowl Inc., which was acquired by Symphony Technology Group in February 2017. At Fishbowl, they were responsible for the company's marketing and partnerships strategy.

Helen has a proven track record in helping companies grow and scale. Helen is an expert in sales, marketing, and customer success, and they are passionate about helping companies achieve their revenue goals.

Helen Baptist has a Bachelor of Physical Education from McMaster University. Helen is certified by PathFactory in Web Conversion Certification and Content Intelligence Foundations, by LinkedIn in Advanced Lead Generation, and by Athena in AOB Certified.