Barbara Hagin

Barbara is Managing Partner of Breakaway’s West Coast office, based in San Francisco.

She is responsible for running the West Coast bureau, where she manages the development of programs for clients ranging from Silicon Valley start ups, to blue chip technology brands. She is also focused on Breakaway’s new business and internal development campaigns.

Barb has extensive experience in technology public relations, having worked with clients spanning the technology ecosystem from enterprise software, networking through open source and cloud computing. Client names of note are Aruba, Borland, CopperCom through to iPass, Hewlett Packard and eBay.

Previously, Barbara spent more than a decade with TSI Communications and its parent agency, Golin/Harris International. Barbara opened TSI’s west coast office in 1993, building it into a leading Silicon Valley agency serving technology, communications, consumer electronics, financial services and health sciences companies. She joined TSI alums Pam Preston and Kelly Fitzgerald at Breakaway in 2003.

Barb started her career as a journalist and holds a B.A. in journalism/political science from Rutgers University, with graduate studies at the Eagleton Institute of Politics. She is a frequent lecturer at Santa Clara University.

Barb’s love of fine red wine, the great outdoors and wildlife puts her in perfect stead for tackling the public relations jungle and providing clients and co-workers with the sage counsel she is well known for.