Rob Thorne is an experienced professional with a strong background in customer decisioning, data governance, and loyalty management. Currently serving as the Customer Decisioning & Data Governance Manager at British Airways, Rob has previously held positions such as Director at Hopton Trading Company Ltd, Head of Loyalty and Product Director in CRM & Loyalty at IBS Software Services, and Program Director at bmi. Rob’s educational qualifications include a Post Graduate Diploma in Business Administration from Lancaster University and a Bachelor of Science in Chemistry from the University of East Anglia.
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