Charles Kisinga

Charles Kisinga has over 20 years of experience in sales, marketing, and management across various roles in notable companies. Currently serving as National Sales Manager at BAT since October 2012, Charles leads a dedicated team to achieve commercial goals. Previous positions include BWAP Deployment Manager and Area Consumer Activations Manager, where connection with consumers was key. Charles has also held roles such as Marketing Operations Manager and Marketing Skills Development Manager, focusing on strategy implementation and team empowerment. Prior to BAT, Charles was Head of Retail at Airtel Money and Zonal Business Manager at Airtel Kenya, also serving as Regional Manager at Zain Kenya. Charles began the career at British American Tobacco, holding positions like Area Sales Manager and Trade Marketing Representative. Charles holds a Bachelor of Commerce degree in Business Administration and Accounting from Daystar University.