Sarah Boyd

Advisory Board Member at British Beauty Council

Sarah Boyd is an accomplished executive with extensive experience in the beauty and retail industries. Currently serving as an Advisory Board Member for the British Beauty Council, Sarah has held prominent leadership roles at SEPHORA UK, including Managing Director for both the UK and Southeast Asia & Oceania, as well as Vice President, Head of Markets and New Ventures for the South East Asia Pacific. Prior to that, Sarah was the Chief Executive Officer for Guardian in Singapore and Cambodia, and also held the position of Chief Operating Officer for Guardian Singapore. Other notable experiences include serving as Commercial Director at Bourjois and multiple roles at L'Oreal, such as Senior Product Manager for Cosmetics and Senior National Account Manager for Boots Cosmetics. Sarah Boyd holds a BSc in Psychology from Durham University and completed education at Sevenoaks School.

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London, United Kingdom

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British Beauty Council

The British Beauty Council was founded to represent the voices, opinions and needs of the British beauty industry at government level. We represents all sectors of the beauty industry: hairdressing, cosmetics, cosmetic surgery, therapy and spa in all areas from formulation, to manufacture, packaging, design, retail and media. We are an inclusive organisation that works within an ethical framework to represent the interests of its members regardless of age, ability, gender, race, religion or culture. We work to engage politicians and business leaders about the value of the sector to the national economy and its key role in the UK’s creative and cultural character. Our mandate is to push the key business and political agenda of the industry at Westminster with an expert-backed group representing all sectors from manufacture to media, supply to logistics, and retail to professional services. The British Beauty Council promotes the interests of people and companies engaged in all sectors of the beauty business. It advises on policy to deal with issues impacting on the industry, and engages in political lobbying to ensure new legislation benefits its members. British Beauty Council also undertakes research to track market trends and forecast the business opportunities and challenges facing the industry in coming years. We work to ensure that the beauty industry is recognised and valued at all levels of government, through the wider economy and by consumers.