Amelia Lendal currently serves as the Senior Marketing & Product Development Manager for Virtual & Mass Participation at the British Heart Foundation, where responsibilities include managing the development and execution of virtual product offerings. With a history of impactful roles at the British Heart Foundation, Amelia previously held positions such as Senior Marketing Manager for the National Defibrillator Network and Product Management & Marketing Lead for sporting events, achieving significant growth and strategic development in both areas. Prior experience includes roles at 1HQ as Account Director for Unilever, General Mills as Senior Brand Manager for Betty Crocker and Brand Manager for Old El Paso, and various positions at RB, where contributions included successful product launches and impactful marketing campaigns. Amelia holds a Bachelor's degree in French and Business Studies from The University of Sheffield.
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