Michael Van Zanten

Michael Van Zanten has a diverse work experience in various roles related to media planning and buying. Michael is currently working at Brkthru as a Media Trader, where they are responsible for trading media. Prior to this, they worked at Brkthru as an Associate Media Trader. Michael also worked at Publicis Media UNIT3C as a Media Planner for a brief period in 2021.

Before their time at Brkthru and Publicis Media UNIT3C, Michael worked at Trilix as a Media Coordinator from March 2020 to September 2021. In this role, they assisted with media planning and buying for various clients, gained experience in handling different media types, and prepared monthly recaps for reporting purposes.

Prior to their media-related roles, Michael worked at Wells Fargo as a Bankruptcy Specialist and Loan Servicing Specialist. Michael also gained experience in media planning and buying as a Media Coordinator at Strategic America, where they assisted with the planning and placement of media for various clients and set up paid social media campaigns.

Michael's early experience includes an internship as a Media Intern at Bernstein-Rein Advertising, where they received training in media planning and buying, and a role as a Reporter at Iowa State Daily, where they covered concerts and entertainment events.

Overall, Michael Van Zanten has built a strong foundation in media planning and buying through their diverse work experience in different roles and industries.

Michael Van Zanten obtained a Bachelor's Degree in Advertising from Iowa State University, where they studied from 2013 to 2016. In addition to their formal education, they have also obtained several certifications in the field of marketing and digital media. These certifications include Edge Academy Certified: Marketing Foundations from The Trade Desk (obtained in November 2021), Centro Certified: Digital Media Essentials from Centro (obtained in May 2020), MediaMath Academy | Campaign Setup in TerminalOne from MediaMath (obtained in May 2020), and Google Ads Display Certification from Google (obtained in September 2021).