Lucie Presslová

Diplomático & Super Premium Portfolio Lead at Brown-Forman

Lucie Presslová is an experienced marketing professional with a strong background in brand management and global brand building. Currently serving as a Senior Brand Manager for Jack Daniel's Ready to Drink and the Finlandia and Super Premium Portfolio at Brown-Forman since April 2021, Lucie previously held various significant roles at Nestlé, where responsibilities included coordinating brand architecture standards and relaunching brand building initiatives. Lucie's career began at Lufthansa as a Marketing Assistant, with subsequent positions at Procter & Gamble and Vitana a.s., where expertise in product management and sales analysis was developed. Academic qualifications include a Master's degree in International Business and a Bachelor's degree from the Prague University of Economics and Business.

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Brown-Forman

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For over 150 years, Brown‑Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel's Tennessee Whiskey, Jack Daniel's Tennessee RTDs, Jack Daniel's Tennessee Honey, Jack Daniel's Tennessee Fire, Jack Daniel's Tennessee Apple, Gentleman Jack, Jack Daniel's Single Barrel, Woodford Reserve, Old Forester, Coopers’ Craft, GlenDronach, Benriach, Glenglassaugh, Slane, Herradura, el Jimador, New Mix, Korbel, Sonoma‑Cutrer, Finlandia, Chambord, and Fords Gin. Brown‑Forman’s brands are supported by approximately 4,700 employees and sold in more than 170 countries worldwide.