Rik Linders is an experienced international key account manager currently with Bruynzeel Storage Systems since November 2017, where responsibilities include drafting key account plans for retail and smart warehousing, as well as influencing large international projects. Previously, Rik served as Area Sales Manager for Europe, North America, and Asia, focusing on the long-term development of distributors and achieving sales targets, particularly in the Asian markets. Before Bruynzeel, Rik completed a traineeship in international business development at HP and worked as a consultant at Personato, guiding professionals in their sales careers. Educational qualifications include an MBA in Management from FOM University of Applied Sciences and a Master's Degree in International Business Management from Universitat Autònoma de Barcelona.
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