Alyssa Garcia

Alyssa Garcia is an accomplished professional with extensive experience in planning and merchandising within the retail industry. Currently serving as the Director of Planning & Merchandising at Bryan Anthonys since April 2021, Alyssa successfully implements critical merchandising processes and product lifecycle management initiatives, contributing to significant sales growth. Prior to this role, Alyssa held various positions at francesca’s®, including Senior Buyer for Accessories & Footwear, where Alyssa led buying strategy resulting in substantial retail sales and growth across multiple product categories. Alyssa's career began with a Bachelor of Science in Textiles and Apparel from The University of Texas at Austin, followed by roles in customer experience, tutoring, and design, showcasing a diverse skill set and dedication to professional development in the fashion and retail sectors.