Hakan Han

Hakan Han is an experienced professional with a strong background in marketing, customer experience, and business strategy. Currently serving as Gründer & Geschäftsführer of touch361 since November 2017, Hakan developed a software solution that automates the analysis and measurement of marketing channels and customer experiences. Hakan is also a Manager of Customer-Centric Strategy at rpc - The Retail Performance Company since April 2023, where strategic consulting is provided to the BMW Group. Previously, Hakan has lectured at Hochschule Macromedia on topics related to customer experience and transformation, and founded SOCIAL CONFERENCE, which was acquired by Oliro GmbH in 2023. With earlier roles in companies like Facelift bbt and Socialbakers.com, and a solid educational foundation in Economics and Statistics from Ludwig-Maximilians-Universität München, Hakan's expertise spans various aspects of digital business and analytics.