Charlotte W.

Director, Customer Experience Research

Charlotte W. is an experienced leader in customer experience research and user experience design, currently serving as the Director of Customer Experience Research at Baylor Scott & White Health and as the Principal UX Researcher at CES Insights Lab. Previously, Charlotte held multiple positions at Visa, including Senior Director of Design Research, where a successful UX research function was developed, enhancing product adoption and accessibility. Additional roles included Director of Design Research & Operations, where research operations were established, and Principal UX Researcher, focusing on B2B and B2C projects. Charlotte's career also includes a position as Lead User Experience Researcher at BancVue and Senior User Experience Designer at Advanced Solutions International, Inc. Charlotte holds a Bachelor of Arts in Social Sciences from Rice University.

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