Natalia Rudenko

Natalia Rudenko is currently the Head of Digital Sales & Marketing Solutions, Communication and Sustainability at BTC Europe within the BASF group. Natalia has a background in driving digital transformation, business development, leading cross-functional teams, change management, and implementing various digital solutions. Prior to their current role, Natalia held positions at Konecranes and Terex Corporation where Natalia was responsible for sales & marketing excellence and IT business specialist roles. Natalia also has experience in business development, global sales, and working in research institutes. Natalia holds a Diploma in Operations research & industrial controlling from RWTH Aachen University.