BTS
Alex Amsden has extensive experience in growth strategy and transformation across various industries. Currently serving as Vice President, Head of Growth, Strategy, and Culture North America at BTS since August 2021, Alex leads a $25M portfolio and has achieved an 85% CAGR from 2022 to 2025 through strategic growth initiatives. Previously, Alex held roles at BTS as Vice President of Change and Transformation and Senior Director, where contributions included shaping commercial strategies and generating substantial revenue. Earlier career experiences at ANN INC. and Macy's involved corporate strategy, product development, and market analysis, complemented by a solid educational foundation with a Master of Science in Global Affairs and a Bachelor of Arts in Italian Studies and Urban Design from New York University.
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BTS
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BTS creates powerful experiences that help leaders build the future of their business through strategy alignment. It's strategy made personal.