Ashley Gonzalez

Digital Media Analyst at Bullseye Strategy

Ashley Gonzalez has a diverse work experience in the digital media and marketing field. In their current role as a Digital Media Analyst at Bullseye Strategy, they serve as a point of contact for digital media support inquiries, tracks impressions delivery, and provides optimization recommendations. Ashley is responsible for data collection, performance reporting, and analysis of various digital media tactics, such as search, display, social, and online video. Additionally, Ashley incorporates media vendor reporting into client formats through Google Data Studio and works with internal teams on data integrity and visualization.

Prior to their role at Bullseye Strategy, Ashley worked as a Marketing Intern at the World Affairs Council of Orange County. During their internship, they assisted with various nonprofit operations, including marketing, community outreach, event planning, data entry, and transactions. Ashley also served as a Special Projects Intern, providing support to all departments as needed.

Before their internships, Ashley gained customer service experience as a Sales Associate at Target. Ashley'sresponsibilities included processing financial transactions, promoting loyalty services, assisting guests with merchandise location, and facilitating online purchases.

Additionally, Ashley served as a Mentor in the Undeclared Undergraduate Mentorship Program (UUMP) during their undergraduate studies.

Overall, Ashley's work experience showcases their skills in digital media analysis, marketing support, customer service, and interpersonal communication.

Ashley Gonzalez obtained their Bachelor's degree in Business/Managerial Economics from UC Irvine. Ashley attended UC Irvine from 2017 to 2021.

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Timeline

  • Digital Media Analyst

    July, 2022 - present