Rina S. is an accomplished marketing professional with extensive experience across various roles in the industry. Currently serving as Head of Marketing at Bumame since October 2022, Rina leads multiple teams and oversees significant marketing initiatives, demonstrating notable achievements including a ROMI of 311% during the launch of a new product category and surpassing KPIs in multiple projects. Previous roles include Senior Manager of Communication Strategy at ADA, Brand Marketing Manager at TaniHub, and Strategic Planner at Ogilvy Indonesia, where Rina developed and executed marketing strategies for high-profile brands such as Unilever and Nestlé. Rina holds a Master of Science in Digital Marketing from the University of Southampton and a Bachelor's degree in Business Management from Universitas Prasetiya Mulya.
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