Gina MacCarthy

Gina MacCarthy is a seasoned communications professional with extensive experience in brand management and public relations. Currently serving as Managing Director for Ford Communications for Europe at Burson since January 2024, Gina leads strategic initiatives aimed at enhancing brand reputation and advocacy. Previously, Gina held key roles including Senior Associate Director at Hill & Knowlton, where strategic leadership was provided for global PR programs for P&G brands such as Pampers and Pringles, and Brand and CSR Communications Lead for Ford of Europe, focusing on impactful campaigns promoting sustainability and inclusivity. Gina's career includes consultancy work, account management, and award-winning campaign planning for recognized brands across various sectors, complemented by a Bachelor’s degree in Communication Studies from the University of East London.