Luca Lorenzini

Luca Lorenzini is a seasoned creative professional with extensive experience in the advertising industry. Currently serving as Co-Founder and Executive Creative Director at SMALL since January 2019 and a Founding Partner at by The Network since October 2020, Luca focuses on fostering independent creative collaborations. Prior roles include EVP and Executive Creative Director at Publicis, and Global Creative Director at Saatchi & Saatchi, where Luca garnered numerous accolades for high-profile campaigns for brands like Lexus, Toyota, and Illy Coffee. Luca's significant achievements include winning 19 Cannes Lions and multiple awards from prestigious advertising festivals. Luca's career began as a Copywriter at various agencies, including Young & Rubicam and Gruppo Roncaglia, following a degree in Communication Sciences from Università di Siena.