Karl Vassallo

Karl Vassallo is a seasoned professional with extensive experience in digital strategy, marketing automation, and campaign management. Currently serving as a Digital Strategy Manager at Bynder since October 2022, Karl has also held the position of Campaigns Director at Lifelong Inspiration since January 2014, where responsibilities include incubating ideas and conducting market analysis. As Principal at true doors, Karl focuses on enhancing the quality of life through personalized decals for the elderly in care homes. Prior to these roles, Karl worked at Engagement Factory as a Professional Services Consultant, contributing to the company's growth as a leading Oracle Marketing Cloud partner, and held various positions in digital marketing and consulting at Philips, TAUS, and ESOMAR. Karl holds a Bachelor of Commerce in Management from the University of Malta and a degree in Business Administration from St. Aloysius' College.