JJ Ethridge is a seasoned executive with extensive experience in logistics, eCommerce, and strategic advisory roles. Currently serving as a Strategic Advisor and Consultant at C-Level Advisory since July 2023, JJ previously held key positions such as VP of Shopify Logistics and Chief Strategy Officer at 6 River Systems. Noteworthy accomplishments include leading full P&L responsibilities and operational transformations as President of the Direct & Global Division at both GXO Logistics and XPO Logistics, overseeing significant growth plans and organizational design during transitions. JJ's background also encompasses leadership roles in eCommerce at Sears, including Head of eCommerce, and Commanding Officer in the US Navy, demonstrating a blend of military discipline and corporate acumen. Educational qualifications include an MBA from The Wharton School and a BSEE from the United States Naval Academy.
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