Patricia Rocha Lima

Patricia Rocha Lima has a diverse work experience spanning over a decade. Patricia started their career as a PR - Press Relation Coordinator at Bio Comunicação Assessoria de Imprensa, where they successfully served clients and developed communication plans. Patricia achieved a 100% client satisfaction rate and secured press coverage in prominent media outlets.

Patricia then transitioned to Comunique-se, where they held multiple roles. As a Customer Support Supervisor, they demonstrated their leadership skills and supervised a team. Later, as Customer Success Coordination, they led a team of seven employees, implemented service channel tools, and handled large accounts. Patricia's efforts were recognized, and they were promoted from analyst to supervisor and then to CS coordinator. Patricia also received an internal award for their contributions.

Following their success in Comunique-se, Patricia joined Knewin as a Product Head. In this role, they managed the Customer Success team, monitored key indicators, and acted as the product owner responsible for roadmap development and backlog prioritization.

Currently, Patricia is the Head of Customer Growth at Cadastra, leveraging their expertise in customer success and growth strategies.

Overall, Patricia's work experience exhibits their strong leadership, customer service, and organizational skills across various industries.

Patricia Rocha Lima obtained a bachelor's degree in Journalism from Centro Universitário Sant'Anna, completing their studies between 2007 and 2010. Patricia then pursued an Executive MBA in Marketing Management from ESPM Escola Superior de Propaganda e Marketing, graduating in 2021. In addition to their formal education, Patricia obtained various certifications, including "Competências Profissionais, Emocionais e Tecnológicas para Tempos de Mudança" from PUCRS - Pontifícia Universidade Católica do Rio Grande do Sul in August 2020, "Como tornar-se um gerente extraordinário" from ESPM in March 2018, "Liderança e Autogestão" from ESPM in February 2016, "Atendimento a Clientes como Ferramenta do Marketing 3.0" from ESPM in January 2016, and "Planejamento Estratégico para Mídias Sociais" from Faculdade Cásper Líbero in May 2014.