Jesse Fröhling

Jesse Fröhling currently serves as the Senior Digital Marketing Manager at Calabrio, Inc. since January 2024, focusing on lead acquisition strategies and website performance optimization. Previously, as a Senior Digital Marketing Manager at Convoso, Jesse managed SEO efforts, paid campaign optimization, and drip email campaigns in HubSpot. Earlier roles include Director of Marketing at Fitsyn & Waze Capital, where lead generation and performance marketing were directed, and Director of Marketing and Communications at Dayflash, Inc., overseeing high-level campaigns and brand ambassador management. Jesse co-founded Ellla, winning a startup competition and managing marketing operations, and co-founded Eishmoji, establishing partnerships with major e-commerce retailers. An early internship at Sasol provided experience in data science within industrial engineering. Jesse holds a Bachelor of Engineering (Honors) degree from Stellenbosch University, graduated Cum Laude.