Julka Villa

Julka Villa, a native of Italy who currently resides in NYC, holds a degree from Luigi Bocconi University’s Graduate School of Economics. With over 20 years of experience, Julka previously spent nearly a decade contributing to the brand building in Heineken and L’Oréal in Italy in a variety of roles across business intelligence, marketing, and communication. Julka joined Campari Group in 2009 where she initially held the role of Global Brand Director for Campari on the Global Strategic Marketing Team (GSM). She continued her career as Marketing Director for Brazil, which she was appointed in 2011. She returned to GSM as Managing Director of the Italian Icons portfolio in 2014, being based in Milan, and subsequently in 2017 she moved to the US as Managing Director Spirits. She also held the position of Managing Director of the RARE US, a super-premium division, which she designed and launched at the beginning of 2021. Following significant acceleration in the growth of the Spirits Brands portfolio, she was appointed Group Head of Marketing from February 1st, 2022.