Barak Orenstein

Barak Orenstein has a diverse range of work experience in marketing and brand management. Their most recent position is as the Global Head of Marketing & E-Commerce at Cannabotech - The Botanical Pharmacy, where they are involved in reframing wellness and improving people's lives through botanical science. Prior to this, they served as the Vice President of Marketing at SavorEat, a platform that allows customers to order plant-based food created by a Robot Chef. Barak also held the role of Global Director of Marketing at Else Nutrition, a publicly traded startup in the alternative protein and food tech space.

Before that, Orenstein worked as the Global Marketing Director and Director of Content Marketing at Mindspace and as the Chief Marketing Officer at AHAVA Dead Sea Laboratories. Barak also served as the Global Brand Communications Director at SodaStream International, where they led brand-building strategies for the company's global markets. At Danone, they worked as the Marketing Director for evian Natural Spring Water and Badoit Sparkling, managing strategic marketing and branding activities. Prior to that, they were the Senior Brand Manager at Maxxium Canada, overseeing portfolios such as ABSOLUT Vodka and champagnes.

Orenstein's earlier experience includes roles as a Brand Manager at Kraft Foods Group and L'Oreal Canada, where they achieved record market shares for Garnier Fructis hair care and styling products. Throughout their career, they have demonstrated expertise in strategic marketing, brand development, and product launches.

Barak Orenstein has a diverse education history. In 2001-2002, they pursued their MBA in Marketing at the Schulich School of Business - York University. Later, in 2012-2014, they attended the University of Toronto and completed a Digital Marketing Certificate, further enhancing their expertise in the field. Lastly, they obtained a Bachelor of Science degree in Biology and Business Administration from The University of Winnipeg, although the specific start and end years for this degree are not provided.