Lucie Breton

Lucie Breton is an experienced CRM Marketing Executive currently employed at Car & Classic since November 2022, following a role as CRM Marketing Assistant. Prior experience includes serving as an Assistante chef de projet CRM at The Estée Lauder Companies Inc. from January to June 2022, where Lucie utilized CRM tools like Braze, Google Analytics, and Tableau, while overseeing communication campaigns. Lucie also worked as a Community Manager for LES COURONNES DE VICTOIRE in 2020, focusing on social media content creation, as well as an Assistante Marketing CRM at Weekendesk, where Lucie managed CRM tools and newsletter distributions. Educationally, Lucie holds a Master's degree from Audencia and has furthered studies at the University of Louisville, among other institutions.