Melanie Palmer

Melanie Palmer is a seasoned marketing professional with a diverse background in digital advertising and media. Currently serving as Senior Marketing Manager at Captivate, LLC since 2016, Melanie collaborates with the Research Team to derive insights from Office Pulse research and supports the national ad sales team with research-driven proposals and marketing narratives. Previous roles include Marketing Manager and Sales Planner at Captivate, where proposal pricing and sales strategies for prominent advertisers were developed. Prior to Captivate, Melanie gained experience as a Direct Response Planner at Ovation LLC and held multiple account management positions at Cision, where relationship-building with major agencies was a focus. A graduate of the University of Illinois Urbana-Champaign with a Bachelor of Arts in Media Studies, Melanie has cultivated a robust skill set in marketing and client relations throughout an extensive career in the industry.