Ahmad Jamal

Ahmad Jamal serves as a Professor in Marketing and Strategy at Cardiff University since September 1996, contributing significantly to the field through various roles such as Vice President for the UK at the Academy for Global Business Advancement and a member of the Editorial Advisory Board for the South Asian Journal of Global Business Research. With extensive experience as a researcher, Ahmad has published widely and presented at over 40 international conferences, focusing on consumer behavior and the experiences of ethnic minority groups. Additionally, Ahmad held the position of Editor in Chief for the International Journal of Islamic Marketing and Branding and served as Senior Examiner for the Chartered Institute of Marketing, reflecting a long-standing commitment to the advancement of marketing education. Ahmad Jamal earned a PhD in Consumer Behaviour from the University of Bradford.