Ralph Ford IV

Ralph Ford IV currently serves as the Executive District Sales Manager at Abbott since May 2023. With extensive experience, Ford has held the position of District Sales Manager and Field Sales Trainer at Cardiovascular Systems, Inc. since January 2009, specializing in product launches and selling Peripheral and Coronary DiamondBack devices, Coronary Balloons, and Microcatheters. Prior roles include Executive District Sales Manager at Sanofi (2005-2009) and Senior Sales Executive at The Phone Guide (1995-2001), where expertise in Yellow Page and PCS sales was developed. Ford also served as President of Ford Marketing Inc. from March 1992 to May 1995, focusing on specialty items and custom signage. Ford holds a BA in Communications/Marketing from Michigan State University, earned between 1984 and 1989.