Kristin Houle

VP - Strategic Portfolio Management at CareCredit

Kristin Houle has a comprehensive work experience in various marketing roles. Kristin began their career in 2003 as a Senior Account Executive at Specialized Marketing Services, where they supervised the client services team and managed direct marketing and fulfillment programs for travel and mortgage industries.

In 2004, they joined Harte-Hanks Direct Marketing as an Account Supervisor, responsible for developing and managing multi-phased direct marketing programs for automotive clients. Kristin also served as the primary client liaison and managed the client approval process.

Houle then worked at the Automobile Club of Southern California in 2007 as an Associate Marketing Manager, where they oversaw direct mail development, coordinated infomercial refresh, and administered retention mailings.

Since 2008, they have been with CareCredit, starting as a Consumer Marketing Manager. In this role, they directly built, launched, and managed the Consumer Center for CareCredit portfolio. Kristin also drove growth through integrated marketing and oversaw consumer transactional communications.

Houle's roles at CareCredit have progressed, and they ultimately became the VP of Strategic Portfolio Management, responsible for strategic planning and management of the company's portfolio. Prior to this, they were the VP of Provider Products & B2B Partner Solutions, where they focused on developing products and solutions for providers and B2B partners.

Overall, Houle has shown expertise in consumer marketing, direct mail, account management, and strategic portfolio management throughout their career.

Kristin Houle obtained their Bachelor's degree in Business Administration and Management, General from Ashford University, which they attended from 2011 to 2014. Additionally, they pursued an Essentials of Online Marketing Certification from the Online Marketing Institute, although the specific years of enrollment are not provided.

Links

Timeline

  • VP - Strategic Portfolio Management

    March, 2020 - present

  • VP Provider Products B2b Partner Solutions

    February, 2017

  • Partner Experience Manager

    March, 2014

  • Consumer Marketing Manager

    May, 2008