Lauren Rackov

Senior Manager Ecommerce Merchandising at Carhartt

Lauren Rackov is a seasoned professional in eCommerce merchandising, currently serving as Senior Manager of Ecommerce Merchandising at Carhartt since November 2014. With a comprehensive background that includes roles as Ecommerce Merchandise Manager and Senior eCommerce Merchandiser, Lauren has successfully managed product merchandising for key business categories, developed seasonal inventory strategies, and collaborated closely with cross-functional teams to drive sales through custom marketing initiatives. Previous experience includes positions at ANN INC., ABC Carpet & Home, and Ann Taylor, where Lauren demonstrated strong analytical skills and strategic planning in merchandising. Lauren holds a degree in Fashion Merchandising Management from the Fashion Institute of Technology.

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