CARIOCA
Pamela Arrué is an experienced marketing professional currently working at CARIOCA since February 2022. Previously, Pamela held positions at CAJA CUSCO as an Analista de promoción y marketing and at Petroamérica as Analista senior de marketing. With a background in B2B commercial analysis at Solgas and customer experience management, Pamela achieved significant results, such as reducing service complaints by 6 percentage points and executing national training programs for distributors. Early career experiences include a professional internship at Repsol in the commercial area. Educational qualifications include a Master's degree in Marketing and Commercial Management from ESIC Business & Marketing School and a Bachelor's degree in Business Administration from Universidad del Pacífico. Additional coursework in digital business and customer service quality further enhances Pamela's expertise in the marketing field.
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CARIOCA
CARIOCA Spa is a new venture that has taken the legacy of one of the leading Italian company in the production of stationery and drawing. AN ITALIAN STORY... Its products and its brands - CARIOCA® and CORVINA® - are today present in 59 countries all around the globe. Still today 85% of its products is proudly “made in Italy”, to guarantee the unbeatable level of performance and safety for any customer use. CARIOCA® is an international love-brand specialized in coloring tools – markers, colored pencils, crayons, tempera, modeling clay and many others - with an enduring appeal on kids of any age. The brand stood out in the early '60, with a celebrated advertising campaign featuring the Carioca Jo beloved-character, and maintains still now its leading role in many European markets. Find out more at www.carioca.com CORVINA® represents the company brand of writing tools since 1965. CORVINA® “51” is still now the ball paint synonymous in many countries. The brand image and its product range has been just redesign in 2014 to better express its personality and growth potential. CARIOCAPROMO® All Carioca products, customized by you! Search the right product for you, choose the color and insert your company logo. Easy, isn't it? Customize your product on www.cariocapromo.com CHAMPIONS IN PRODUCTION! The molding of the plastic material in granules is made in two fully automated departments, able to produce more than 20,000,000 elements daily. The complete robotization of the articles assembly is carried out thanks to sophisticated electromechanical machines: equipped with control devices, they allow high production speed, maintaining a high standard of quality along the entire production process.