Jochen Tham

Head Of Digital Customer Experience at Carl Zeiss Meditec

Jochen Tham has extensive work experience in the field of marketing and digital customer experience. Jochen has held various leadership roles at ZEISS Medical Technology and Carl Zeiss Microscopy GmbH. At ZEISS Medical Technology, they served as the Head of Digital Customer Experience and the Head of Global Marketing Communications. In these roles, they focused on creating a consistent digital experience for healthcare professionals and implementing digital marketing strategies.

During their time at Carl Zeiss Microscopy GmbH, Tham held positions such as Senior Director Global Marketing, Global Marketing Director, Manager Product and Marketing, and Imaging Specialist, Sales Germany. In these roles, they were responsible for developing marketing infrastructure, driving customer engagement, and achieving sales targets. Tham implemented various digital initiatives, including marketing automation tools, website enhancements, and innovative customer engagement platforms.

Throughout their career, Tham has demonstrated a strong ability to drive awareness, generate leads, and optimize marketing effectiveness. Jochen has a track record of implementing successful marketing strategies and improving the visibility of products and offerings.

Jochen Tham earned a Dr. rer. nat. degree in Zoology from the University of Hohenheim, where they studied from 1988 to 1998. In 2010, they attended the University of Michigan - Stephen M. Ross School of Business and Northwestern University - Kellogg School of Management to focus on Marketing and Sales.

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