Kris Torres

Kris Torres is a brand specialist at Cartograph. Prior to their current position, they were a marketing coordinator at W.D Distributing from January 2012 to April 2022. During their time at W.D Distributing, they spear-headed marketing and advertising campaigns that led to 5x growth in internet sales. Kris also successfully negotiated deals with supply chain providers to bring costs down by over 40%. In addition, they maintained social media accounts (Facebook, Instagram), handled leads, and oversaw all social media relations. Kris also championed inbound marketing strategies (replacing traditional outbound methods) to create brand awareness and attract more buyers. Furthermore, they coordinated internal/external brand partnerships and third-party vendor relationships. Lastly, they ensured SEO was followed in all content production, tracked and reported on marketing campaign responses, and onboarded new customers efficiently by developing database listings, uploading information, and defining related lists. Thanks to their innovative marketing strategies, Kris was able to increase profitability and enhance the organizational pipeline.

Kris Torres received a bachelor's degree in marketing from Sam Houston State University. Kris also has certifications from LinkedIn Learning in Learning Hubspot, Wrike in Wrike Fundamentals, Salesforce Essential Training, and Tableau Desktop Qualified Associate Certification. In addition, they have a certification from Certiport - A Pearson VUE Business in Microsoft Office Specialist Master Certification (MOS).

Their manager is Kevin Thompson, VP of Brand Management. They work with Kelly Dunn - Brand Manager, Jennifer Langford - Brand Manager, and Hannah Liska - Brand Specialist.