Israel Franco

Israel Franco is an accomplished finance and sales strategy professional with extensive experience across various industries. Currently serving as the Senior Director of Sales Strategy and Planning at Caseware since August 2025, Israel previously held the position of Vice President of Finance at MBO Partners, where leadership of enterprise FP&A and commercial finance for a ~$1B organization was demonstrated. At Boomi, Israel founded the business value analysis function, enhancing strategic sales efforts by delivering consultative assessments. With a strong background at Dell Technologies spanning over a decade, notable contributions included managing finance operations for strategically aligned businesses and leading significant pricing transformation projects. Educational achievements include a Bachelor of Business Administration in Accounting and Finance from The University of Texas at El Paso.