Alicia Parker

VP, Brand & Consumer Marketing at Casper

Alicia Parker has over fifteen years of experience in marketing, sales, and business strategy. Alicia is currently the VP of Brand & Consumer Marketing at Casper, a direct-to-consumer mattress and furniture company. Prior to joining Casper, Parker was the Director of Sales & Marketing at The Peninsula Hotels where they oversaw the Sales, Marketing, Digital, and PR/Communications teams. Parker has also held senior marketing positions at Ralph Lauren and Agenda NYC, and they have worked as a freelance producer.

Alicia Parker earned a Bachelor of Science in Entrepreneurial Studies & Communications from Babson College.

Alicia Parker reports to Emilie Arel, CEO. Alicia Parker works with Fannie Chen - VP, Deputy General Counsel, Eric Collins - Senior Director, Digital Marketing, and Laura Castilla - Director of Content Marketing & Strategy.

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  • VP, Brand & Consumer Marketing

    Current role

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