Alicia Parker has over fifteen years of experience in marketing, sales, and business strategy. Alicia is currently the VP of Brand & Consumer Marketing at Casper, a direct-to-consumer mattress and furniture company. Prior to joining Casper, Parker was the Director of Sales & Marketing at The Peninsula Hotels where they oversaw the Sales, Marketing, Digital, and PR/Communications teams. Parker has also held senior marketing positions at Ralph Lauren and Agenda NYC, and they have worked as a freelance producer.
Alicia Parker earned a Bachelor of Science in Entrepreneurial Studies & Communications from Babson College.
Alicia Parker reports to Emilie Arel, CEO. Alicia Parker works with Fannie Chen - VP, Deputy General Counsel, Eric Collins - Senior Director, Digital Marketing, and Laura Castilla - Director of Content Marketing & Strategy.
Current role