Amanda Sahota

Amanda Sahota has a diverse work experience spanning various industries. Amanda has most recently worked at Catalina USA, starting in 2014. Amanda has held several roles in the Retail Brand Development department at Catalina, including Executive Director, Senior Director, Director, Associate Director, and Manager. In these roles, they have been responsible for prospecting new client opportunities, providing creative solutions that drive client strategies, and developing and managing effective promotions to increase sales lift and loyalty for both Retail and CPG clients.

Prior to their time at Catalina, Amanda worked as an Associate Buyer in Consumer Electronics at Groupon from 2013 to 2014. Before that, they were a Senior Business Analyst at Target from 2011 to 2013, where they played a crucial role in Target's expansion into Canada by collaborating with cross-functional team members and onboarding vendor partners. Amanda also has experience as a Sales Associate at Jostens and as a Public Relations Assistant at Woodruff, where they assisted in planning events and conducted marketing campaigns. Amanda started their career as a Design and PR Intern at Inside Columbia in 2007.

Throughout their career, Amanda Sahota has demonstrated strong skills in sales, marketing, strategy development, and client management.

Amanda Sahota obtained their Bachelor's degree in Journalism from the University of Missouri-Columbia from 2005 to 2009. In 2018, they also obtained certification in IAB Digital Media Sales from the IAB institution.