Cathay Financial Holdings Co., Ltd.
Lana Shih is a seasoned professional with extensive experience in strategic communications and public relations, currently serving as Senior Vice President and Head of Strategic Communications & Public Relations at 國泰金融控股股份有限公司 (Cathay Financial Holdings) since July 2018. In this role, Lana oversees the Cathay Group's brand, marketing, digital marketing strategies, and ESG communications, while also driving digital transformation initiatives and engaging in government relations and fintech policy-making. Prior experience includes a Vice President role in corporate strategy and planning at KGI Bank, and leadership positions at Era Ogilvy Public Relations, Prudential Financial, Citibank, and CommonWealth Magazine Group. Lana holds an MBA in International Business from the University of Melbourne and a Master's in Journalism from National Chengchi University.
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Cathay Financial Holdings Co., Ltd.
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Cathay Financial Holding Co., Ltd. (www.cathayholdings.com.tw) is the largest financial holding company in Taiwan and a leading provider of financial products and services. The company’s primary subsidiaries include Cathay Life Insurance, Cathay United Bank, Cathay Century Insurance, Cathay SITE and Cathay Securities. As of June 30, 2014, thecompany had total assets of over US$200 billion and over 11 million customers. In recent years, Cathay Financial Holdings has also increased its presence in Asia, including in China and Southeast Asia.Cathay Life Insurance Company (www.cathayholdings.com.tw/life) is the largest insurance company in Taiwan. As of June 30, 2014, the company had total assets of over US$146 billion and serves over 7 million customers through over 20,000 tied agents. Cathay Life has also established life insurance companies in China and Vietnam.