Lena Adlaryan

Lena Adlaryan is an accomplished marketing professional with extensive experience at Citizens since August 2006, currently serving as the Head of Marketing Operations. In this role, Lena leads a multi-functional team to support comprehensive marketing operations, focusing on project management, customer communication, and colleague engagement programs. Lena has previously held positions such as Program Manager for Colleague Success, where strategies for holistic colleague development were executed, and Sr Marketing Campaign Manager, overseeing strategic marketing initiatives in Digital Banking. Additionally, Lena held leadership roles in the Customer Experience division, managing feedback analysis and reporting. Lena also serves as Head Marketing Coach at blueUp Consulting LLC and Lead Marketing Instructor at the Center for Women & Enterprise, and holds a B.A. in Communications from Southern New Hampshire University and a Business Analyst Certificate from Bryant University.