Brianna Ryder

Brianna Ryder is a highly experienced Product Design Manager and Lead UX Designer at Centerfield, where since March 2019, Brianna has led a team of five designers in developing product design strategies that aim for a 10% year-over-year engagement increase across multiple client accounts. With a strong focus on user-centered design, Brianna effectively manages over 100 URLs, ensuring impactful split testing initiatives and collaboration with stakeholders. Previous roles include Senior UX Designer, where Brianna led UX efforts for major clients such as AT&T and DIRECTV, and Product & UX Designer, creating high-value tools for Centerfield. Brianna's diverse experience includes UX consulting and brand ambassadorships, alongside a foundational background in admissions advising and research in anthropology, complemented by educational credentials in User Experience Design and Gender Studies.