Aurelia Heitz

Head Of / Founding User Research at Centigrade

Aurelia Heitz has a diverse work experience in the field of user experience research and design. Aurelia worked as the Head of / Founding User Research at Centigrade from 2023 to the present. Prior to that, they held the position of Senior / Lead User Experience Researcher at Lyft from 2018 to 2023. Aurelia also worked as the Lead User Experience Researcher, Growth at Pinterest from 2016 to 2018.

Before joining Pinterest, they were a User Experience Researcher at Optimizely from 2014 to 2016, where they played a key role in researching and developing the company's new Personalization product. In addition, Aurelia worked as a Designer and Web Product Manager at Gooru from 2012 to 2014.

Aurelia started their career as an Engineering Project Manager Intern at PCH International in 2011. Prior to that, they held several positions at Stanford University, including Co-Founder, Program Director, and Team Manager at Green Events Consulting from 2010 to 2011, where they promoted sustainable practices on campus. Aurelia also worked as a Co-Product Manager at ChangeLabs from 2010 to 2011, focusing on reducing home energy consumption through interactive technology and design processes.

Aurelia's early career includes roles such as Advertisement Layout Manager at The Stanford Daily Newspaper in 2009 and Industrial Designer Intern at Teague in 2009.

Aurelia Heitz has a Bachelor of Science (B.S.) degree in Product Design and Engineering from Stanford University. Aurelia also attended Stanford in Florence, although no specific degree or field of study is mentioned. Aurelia completed their high school education and obtained a High School Diploma from The Overlake School. Additionally, Aurelia has obtained several certifications in data analysis and business communication from Modal and Stanford Continuing Studies.

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