Brian Hoffstedder has extensive experience in consumer insights and category leadership. Brian has worked for Central Garden & Pet as Vice President in their Pet Division, where they were responsible for consumer insights and category leadership. Prior to this, they worked at The Clorox Company as Director of Human Insights - Shopping Experience and Associate Director of Insights in the Specialty Division. Brian also held various global insights and market intelligence roles within the company. Earlier in their career, they worked at Procter & Gamble as a Market Research Manager, where they managed global learning plans and led launch qualification efforts for several products.
Brian Hoffstedder holds a Bachelor's degree in Business Administration and Management, General from Thomas More University. Brian also obtained a Lean Six-Sigma Green Belt certification from Procter & Gamble.
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