Phoebe Hsueh

Vice President, Marketing (americas) at Cepheid

Phoebe Hsueh currently serves as the Vice President of Marketing (Americas) at Cepheid as of February 2025. Previously, Phoebe held the position of Senior Director, Head of Marketing at Freenome from October 2021 to February 2025, where leadership was provided for product marketing and corporate communications aimed at pioneering blood-based cancer screening tests. Prior roles include Director of Product Marketing at GRAIL, where the first multi-cancer early detection blood test was launched, and Director of Global Oncology Marketing at Thermo Fisher Scientific, overseeing strategic marketing and market development. Phoebe also led marketing efforts at Counsyl, focusing on women's health, and held various roles at Abbott Vascular, where contributions to the development of bioresorbable coronary stents were made. Earlier experience includes roles at LifeScan, Johnson & Johnson, and L.E.K. Consulting. Phoebe holds an MBA in General Management and Marketing from Harvard Business School and a BA in Economics from Bates College.

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